InsidEPR

Jingle All the Way

A Good Year for EPR Client Awards

By Becky Caudill

As we wrap up one year and head into another, it’s always nice to look back on the accomplishments of our clients and reflect on how PR - and in particular Engage PR - helped them to achieve these milestones. 

Awards programs are a big part of what we do for our clients.  We keep up-to-date on what awards are applicable to each client, work with award committees to determine what information they’re looking for in their submissions, and then help our clients draft compelling submissions that put them ahead of the pack.  In most cases, the committees receive hundreds – if not thousands – of submissions and we want our clients to stand out. 

This year was a good year for Engage PR’s clients on the awards front.  Across the board, our clients were named recipients of business-related awards, technology-focused awards, company-leadership awards, and tradeshow-based awards.   It’s hard to deny, based on these accolades, that Engage PR works with the most innovative clients in their respective fields.

Corporate Blogging Reaching Critical Mass?

By Molly Miller

I recently attended a blogging seminar hosted by Six Apart and I highly recommend it to anyone who is exploring the value of a business blog.   I learned quite a lot about using blogs as a business tool, the mechanics of blogs, blogging style, RSS feeds, blog measurement, and blog promotion.  Sure, some of the speakers had products to sell behind their pitches, but I felt all the information presented was worthwhile.  More than that—I was inspired.  I began to think of new ways to use blogs to improve intra-company communication. 

PR and the Working Mom

By Kristin Kiltz

Since I had my first son two-and-a-half years ago, I have a whole new appreciation for the working mom. Like anything in life that has its rewards, being a working mom is also hard work. Thankfully, I have a very supportive husband and a wonderful daycare provider that make it much easier to be both a mom and a PR professional. 

I get asked a lot how I balance the two, so I decided to write this post to educate my peers about the joys and challenges of being a working mom. That said, I’m not using this post as an avenue to communicate that my day is harder than anyone else’s. Given that PR is dominated by women, I hope my colleagues and peers will find this information useful as some of them follow in my footsteps.